Contents

1. Why this privacy statement?
2. Legal grounds
3. Reasons for which personal data are processed
4. Retention periods
5. Newsletters and marketing emails
6. Cookies
7. Facebook pixel
8. Google Analytics
9. Links to other websites
10. Sharing of personal data with other parties
11. Automatic decision making
12. Security
13. Your privacy rights

1. Why this privacy statement?

roots.com is a website of Roots. Here you will find the privacy statement of Roots. Roots is located in Thessaloniki and is listed in the trade register of the Chamber of Commerce under 785858483. We can be reached by e-mail at support@roots.com.

In this privacy statement we explain how we handle your personal data. Among other things, we explain why we collect your data, the legal basis for this and your rights.

We may change our privacy statement from time to time. It is therefore advisable to consult this privacy statement regularly. The current privacy statement was last updated on 24-10-2023.

2. Legal grounds

The processing of your data is based on the following legal grounds:

Consent of the person/visitor to the processing of their personal data; the data subject has the right to withdraw the consent at any time, without prejudice to the lawfulness of the processing based on the consent before its withdrawal;
The processing is necessary for the performance of the contract;

3. Reasons for which personal data are processed

We process your data for the following purposes:

In order to execute the agreement with you, we collect the following data via the (contact) form/on the website: Name data, IP addresses, orders and payment methods.
If you give permission, we use your contact data to send you a newsletter/interesting offers by e-mail.
Your personal data will be used for: shipping orders.

4. Retention period

Personal data will be kept as long as a person has an account on the Roots website. The data will be deleted if Customer makes a request to delete his/her account.

5. Newsletters and marketing emails.

You can sign up to receive interesting offers and/or our newsletter by checking the checkbox ‘I want to receive a newsletter’ when completing the contact form. You can unsubscribe from these mailings at any time. In any case, your personal data will be kept as long as you wish to receive the relevant newsletters.

6. Cookies

We use cookies on our website. What are cookies? A cookie is a small file placed on your computer by a website. When we talk about cookies in our privacy and cookie statement, we also mean similar technologies such as pixels.

Each time you visit our website, a cookie collects technical information such as which website you came to this website from. This website may use cookies to provide visitors with tailored information, to collect information, and to track the visitor while visiting the website. This helps us to deliver a good user experience to you.

7. Facebook Pixel

Through our website, a cookie is set by the American company Facebook, as part of the Facebook Pixel service. We have entered into a processing agreement with Facebook. We use this service to track and get reports on how our visitors use the website. This allows us to show you targeted ads on Facebook. A user profile is built during your visit to our website. Facebook may provide this information to third parties if Facebook is legally required to do so, or to the extent that third parties process the information on behalf of Facebook.

The information is transferred to and stored by Facebook indefinitely on servers in the United States. The page below explains how Facebook uses your information to display ads and how you can opt out of Facebook’s display of online interest-based ads: https://www.facebook.com/policies/cookies/. Facebook’s privacy policy can be found here: https://www.facebook.com/about/privacy/.

8. Google Analytics

We use Google Analytics to track how visitors use the Website and how effective our ads are on Google search result pages. We use this knowledge to improve our website. With Google Analytics, the information is anonymized as much as possible. The information obtained, including the address of your computer (IP address), is transferred to and stored by Google on servers in the United States. Read Google’s privacy policy for more information: https://policies.google.com/privacy?hl=nl.

Google uses this information to track how our website is used, to provide us with reports on the Website and to provide its advertisers with information on the effectiveness of their campaigns. Google may provide this information to third parties if Google is legally required to do so, or to the extent that these third parties process the information on Google’s behalf. We have no influence on this. We have not allowed Google to use the obtained Analytics information for other Google services.

9. Reference to other websites.

This privacy statement applies only to our website.

Our website may contain links to other websites that we do not control and/or do not own. If you click on such links to any other website, the privacy policy of that website will apply. We are in no way liable or responsible for that website or for the privacy statement on that website. Therefore, we encourage you to read their privacy statement carefully when visiting this website, before continuing on their website.

10. Sharing personal data with other parties

Your personal data are also processed by companies we engage for the execution of the agreement, or companies that perform work for us in other ways. The law calls these companies ‘processors’. Processors act under our responsibility and may not use your personal data for their own purposes. Nor may they perform their own processing operations on your personal data. You can think of the following processors:

The web hosting company that manages and provides the website;
Email service provider;
Logistics partners;
Your personal data will also be shared with third parties if we are required by law or court order to transfer your personal data to competent authorities.

11. Automated decision-making

We do not use automated decision making or profiling. This is not necessary for our services.

12. Security

We have taken appropriate technical and organizational measures to secure your personal data against loss or unlawful processing. Our website has an SSL certificate, so the data is sent over a secure connection.

13. Your privacy rights

Based on the General Data Protection Regulation, you have a number of rights. You have the right to access, rectify, delete or restrict the processing of your personal data. Under certain circumstances, you also have the right to data portability and the right to object. On the website of the Personal Data Authority you can find more information about when it is possible to exercise one or more of these rights.

If you wish to exercise one or more of these rights or if you have any questions about this privacy statement, please contact us by sending an e-mail to support@roots.com.

Apart from the above rights, you always have the right to lodge a complaint with the Personal Data Authority.